Imagine if there was a safe and simple “brain hack” that would help you come up with breakthrough ideas. Ideas that make you money. Possibly a LOT of money. Well there’s no need to imagine it. It exists. It’s just that you’ve probably never been told about it. It’s the one secret I’ve seen used [...]
Effective as of May 1st, 2015 When I was a rookie on the police department, I didn’t understand why the veterans were so cynical, curmudgeony and untrusting… of just about everybody. Including most of the people they worked with. It was only a couple years later I totally got it. And had become likewise. When [...]
Ever hear of David Garfinkel? He’s a copywriter’s copywriter. He possesses a brilliant mind combined with the ability to craft spellbinding copy. And that’s a deadly combination. Not only that, he’s one of the best teachers and coaches of copywriting I know. His coaching client list reads like a “who’s who” of A-list copywriters. Well [...]
Nope. I ain’t gonna do the guru thang. You know the routine: “Look at my Rolex. It cost more than six times more than the average monthly salary of a college graduate. “And look at my garage full of luxury cars. I drive the red Ferrari on Mondays. I drive the baby blue one on [...]