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Copywriting, Gary Halbert, Market research »

[26 Jul 2010 | No Comment | ]

Saturday, 6:50 PM
Dear Friend,
I'm not sure if you've ever mozied on over to my testimonials page (which I need to update)… but the very first testimonial is from none other than the "Prince of Print"… the late, great Gary Halbert.
He said…
“I lived with Dan for 43 days when he had an apartment in Costa Rica. He’s a good professional copywriter and he learned some things in Costa Rica that hardly any other copywriter knows about. He’s got my seal of approval.”

Actually Gary stayed at my place longer than 43 days. …

Blogs, E-mail marketing, Gary Halbert, Online marketing, Traffic Generation »

[23 Jul 2010 | 34 Comments | ]

Wednesday, 7:18 PM
Dear Friend,
I've been thinking about seeing a psychologist.
I don't have any mental problems… that I'm aware of.
It's just that I have nobody to talk with.
Nobody.
Sure, I've got some really good friends… but the conversations are always about them.
See, I realized a long time ago that nobody gives a damn about what I think, feel or believe.
Well, that's not exactly true.
It's not that they don't care… it's just that they have their own problems to deal with. And I don't feel good about dumping my problems on them, too.
So …

Coaching & mentoring, Copywriting, Gary Halbert, Kitchen Table Businesses, Market research »

[26 May 2010 | 8 Comments | ]

There are several crucial things MUCH more important than copy when selling online… or in any media. Discover them here.

Copywriting, Gary Halbert »

[29 Apr 2010 | 41 Comments | ]

Thursday, 12:23 PM
Dear Friend,
I've got some REALLY good stuff for you today.
I'm going to help you bypass years (maybe even DECADES) of study and frustration and "leapfrog" your way to writing copy like the masters.
By the way, if you're a musician this will probably be the big breakthrough you've been praying for. Yes, you really can improvise like the masters without studying boring music theory for years on end.
But before we get into that, please allow me to say a big, huge, from-the heart…
Thank You!
I really appreciate all the comments, …

Copywriting, Direct mail, Gary Halbert, Gurus, Market research, Offline marketing, Videos »

[9 Apr 2010 | 9 Comments | ]

Friday, 9:25 PM
Dear Friend,
Here's how to mine your mailbox for gold and find out what's working right now in direct mail.

Copywriting, Gary Halbert, Videos »

[6 Apr 2010 | 15 Comments | ]

Tuesday, 8:40 PM
Dear Friend,
You ask for it and I deliver.
Enjoy!

Copywriting, Gary Halbert, Market research, Offline marketing, Videos, YouTube »

[5 Apr 2010 | 11 Comments | ]

Monday, 9:54 PM
Dear Friend,
This one was suggested by a subscriber. I hope you enjoy it.

Copywriting, Gary Halbert »

[30 Mar 2010 | 5 Comments | ]

Tuesday, 4:59 AM
Dear Friend,
I've had the privilege of getting to know several other personally mentored Gary Halbert proteges.
One of those is Scott "Mongo" Haines.
Halbert coined the "Mongo" nickname. Remember Mongo in Blazing Saddles? Well, Scott is a champion powerlifter so the nickname DOES kinda fit him.
Anyhoo… there's an interesting story about how Scott got Gary's attention.
Gary used to recommend rewriting successful sales letters by hand to ingrain the process of writing killer copy into your brain.
So here's what Scott did:
He studied the entire Halbert book, How To Make Maximum Money …

Direct mail, Gary Halbert, Offline marketing, Videos »

[21 Mar 2010 | 16 Comments | ]

Sunday, 4:18 PM
Dear Friend,
According to Google, there were 673,000 searches last month using the keywords "direct mail."
Also, according to Google, 25% of all their searches are now YouTube searches.
So that means approximately 168,250 searches are done each month on YouTube looking for stuff related to direct mail.
I'm hoping a few of those people will find me.
That's why I posted this video on YouTube.
This is an edited version of something I presented on this blog last year… so it may not be anything new to you if you've been a subscriber …

Copywriting, Gary Halbert, Success mindset »

[22 Feb 2010 | 31 Comments | ]

Monday, 9:38 PM
Dear Friend,
I don't remember if I ever mentioned this before…
I had the good fortune of working side by side with master copywriter and marketer, Gary Halbert, for almost a year and a half.
We were actually roommates for about six or seven months. He shared my house in Costa Rica for about three months. And when I moved back to the states I lived in his "client apartment" a few floors down from his apartment in Miami.
ATTENTION: Brief Side Track & Marketing Lesson…
No, I'm not losing my mind. I …