I loved Matt Foley.
Matt was the late Chris Farley’s motivational speaker character on Saturday Night Live.
He was the guy who lived in a van down by the river and lived on a steady diet of government cheese.
My favorite line of his is what I wrote in the subject line.
And that’s exactly how I feel about all the civilians who tell me about all the wonderful things they’re GOING to do.
My reaction is the same as Matt Foley’s.
Cuz they NEVER do them. They only TALK about doing them.
That’s the difference between a knight in my Marketing Camelot and a civilian.
The civilians only TALK about what they’re going to do.
My knights go DO it.
A civilian dreams.
A knight makes their dreams come true.
A civilian experiences fear and pees his pants.
A knight also experiences fear. Then he does what he needs to do with wet pants.
Listen, life as a civilian sucks.
I know from experience.
It’s the life Thoreau described. A life lived in “quiet desperation.”
But here’s what I’ve found…
There are only two things needed to leave behind the “quiet desperation” life of a civilian… and live the exciting life of a knight:
1. Someone who believes in you enough to rescue you from a life of quiet desperation… and…
2. Someone who will provide not only the motivation you need to move toward your dreams… but also the “how to” you need to make it all happen.
All the best,