Comments on: The Latest & Greatest Sexy New Marketing Secret http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/ Direct Response Entrepreneur Wed, 25 Jan 2012 23:10:17 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Chris Blackerby http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1116 Chris Blackerby Wed, 11 Nov 2009 16:13:44 +0000 http://dobermandan.com/?p=1926#comment-1116 It's all about the latest and greatest ladies and gentlemen... Here is the actual copy from a newspaper ad from August 31, 1861, promoting the latest reason to visit P.T. Barnum’s Museum. Note the word “latest” – because he was in the business of constantly coming up with a new, grander-than-all-others-before attraction, to get locals to part with 25-cents yet again, to come to his museum: Greatest curiosity ever exhibited First and only…ever seen Engaged at an immense cost For a short time only http://dankennedy.com/blog/small-business-marketing-strategies/make-history-with-your-marketing-every-single-monday/ The basics are boring... it's seems that the magic pill will get all the excitement! It's all about the latest and greatest ladies and gentlemen…

Here is the actual copy from a newspaper ad from August 31, 1861, promoting the latest reason to visit P.T. Barnum’s Museum. Note the word “latest” – because he was in the business of constantly coming up with a new, grander-than-all-others-before attraction, to get locals to part with 25-cents yet again, to come to his museum:

Greatest curiosity ever exhibited
First and only…ever seen
Engaged at an immense cost
For a short time only

http://dankennedy.com/blog/small-business-marketing-strategies/make-history-with-your-marketing-every-single-monday/

The basics are boring… it's seems that the magic pill will get all the excitement!

]]> By: Dan Przyojski http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1115 Dan Przyojski Tue, 10 Nov 2009 02:16:41 +0000 http://dobermandan.com/?p=1926#comment-1115 Dan, Great post. Being involved in bodybuilding for 30 years and business for 25 years, I can say you hit the nail on the head. Dan,
Great post. Being involved in bodybuilding for 30 years and business for 25 years, I can say you hit the nail on the head.

]]> By: Kyle Tully http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1114 Kyle Tully Tue, 10 Nov 2009 00:00:33 +0000 http://dobermandan.com/?p=1926#comment-1114 "But I didn’t start really learning it until I started DOING it." Right on Dan. I thought I knew a whole bunch of stuff after reading a few books on marketing... but it's a whole new ball game when your own money is on the line! Doesn't matter how many books you read, how many courses you buy or how many seminars you go to, you don't know ANYTHING until you do it for yourself. Cheers Kyle "But I didn’t start really learning it until I started DOING it."

Right on Dan. I thought I knew a whole bunch of stuff after reading a few books on marketing… but it's a whole new ball game when your own money is on the line!

Doesn't matter how many books you read, how many courses you buy or how many seminars you go to, you don't know ANYTHING until you do it for yourself.

Cheers
Kyle

]]> By: Donner The Doberman http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1113 Donner The Doberman Mon, 09 Nov 2009 23:44:58 +0000 http://dobermandan.com/?p=1926#comment-1113 Becoming successful by hopping from one how-to program to the next and never actually implementing anything is like me thinking I'm going to catch my tail if I chase it enough. It's silliness. Especially since I don't even have a tail. Donner The Doberman DOBERMANdan.com Becoming successful by hopping from one how-to program to the next and never actually implementing anything is like me thinking I'm going to catch my tail if I chase it enough.

It's silliness.

Especially since I don't even have a tail.

Donner The Doberman
DOBERMANdan.com

]]> By: Dan http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1112 Dan Mon, 09 Nov 2009 20:45:06 +0000 http://dobermandan.com/?p=1926#comment-1112 I've read a lot of the content on this site. I'm working post by post to finish reading all of it soon. You've got my respect for the knowledge you <em>earned</em>, and not for being some book smart keyboard jockey. In everything I've pursued, I try my best to trace the knowledge I need back to the source, and learn from that. So for direct response copywriting, it's been to the tried and true list of greats like Hopkins, Caples and Collier. I've got a mountain of books I'm reading and re-reading that cost me far less than any of those expensive big-box-o-stuff products by the usual guru suspects. I'm taking the approach evangelized by Halbert of writing winning sales letters out by hand. I did what he said and put a classified ad in the paper asking for housewives with good handwriting. I'm going through what I call his month of hell, studying his reading list of books and ads, which will culminate in getting one of the classic ads typeset. I'm eating and breathing this stuff. Why? When you study the current gurus, and trace their genealogy, it all leads back to those greats, and to a practical application of tried and true principles. Anyone who becomes great at what they do did so through focused, persistent practice and practical application. "The more you sweat in practice, the less you bleed in battle." I've read a lot of the content on this site. I'm working post by post to finish reading all of it soon. You've got my respect for the knowledge you earned, and not for being some book smart keyboard jockey.

In everything I've pursued, I try my best to trace the knowledge I need back to the source, and learn from that. So for direct response copywriting, it's been to the tried and true list of greats like Hopkins, Caples and Collier. I've got a mountain of books I'm reading and re-reading that cost me far less than any of those expensive big-box-o-stuff products by the usual guru suspects.

I'm taking the approach evangelized by Halbert of writing winning sales letters out by hand. I did what he said and put a classified ad in the paper asking for housewives with good handwriting. I'm going through what I call his month of hell, studying his reading list of books and ads, which will culminate in getting one of the classic ads typeset. I'm eating and breathing this stuff.

Why?

When you study the current gurus, and trace their genealogy, it all leads back to those greats, and to a practical application of tried and true principles. Anyone who becomes great at what they do did so through focused, persistent practice and practical application.

"The more you sweat in practice, the less you bleed in battle."

]]> By: Janet Beatrice http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1111 Janet Beatrice Mon, 09 Nov 2009 18:08:43 +0000 http://dobermandan.com/?p=1926#comment-1111 Funny, that's why I won't teach guitar lessons until I start taking them again. I know I'm forgetting some basics about form. Good lesson for me to apply this to my copywriting as well. Funny, that's why I won't teach guitar lessons until I start taking them again. I know I'm forgetting some basics about form. Good lesson for me to apply this to my copywriting as well.

]]> By: Sean http://www.dobermandan.com/the-latest-greatest-sexy-new-marketing-secret/#comment-1110 Sean Mon, 09 Nov 2009 17:35:21 +0000 http://dobermandan.com/?p=1926#comment-1110 C'mon Dan I want to spend my money not my time and brain power;) C'mon Dan I want to spend my money not my time and brain power;)

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